Cardiff City want LMA chief Chris Bevan to resign following his lack of condemnation regarding Malky Mackay's and Iain Moody's offensive text messages.
The remarks in question are the following:
- 'Fkn chinkys. Fk it. There's enough dogs in Cardiff for us all to go around.'
On the arrival of South Korean international Kim Bo-Kyung
- 'Go on, fat Phil. Nothing like a Jew that sees money slipping through his fingers'
On football agent Phil Smith
- 'He's a snake, a gay snake. Not to be trusted'
On an official of another club
- 'Not many white faces amongst that lot but worth considering.'
On a list of potential signings
- 'I hope she's looking after your needs. I bet you'd love a bounce on her falsies.'
On a player's female agent
- A picture entitled Black Monopoly (where every square was a "Go to Jail" square)
Sent to members of Cardiff's staff
Other parts of the statement read: "If Malky has caused any offence by these two isolated matters he would wish to sincerely apologise.
"These were two text messages sent in private at a time Malky felt under great pressure and when he was letting off steam to a friend during some friendly text message banter," added the statement.
However, moments after the LMA released their statement, many in the footballing world were up in arms due to how lightly the LMA were perceived to be taking the allegations made against Mackay and Moody.
Rio Ferdinand and Jason Roberts were among the most vocal in their disdian.
"The LMA apologises for some of its wording, in its release yesterday, which was inappropriate and has been perceived to trivialise matters of a racist, sexist or homophobic nature. That was certainly not our intention.
"It is beyond argument that any comments that are discriminatory, even used in private, are totally unacceptable. The LMA remains absolutely aware of our responsibility to the game and to promote and uphold the highest standards of behaviour.
"The LMA will not be commenting further on the allegations relating to Malky Mackay whilst the FA conducts its investigation, other than to repeat that both the LMA and Malky will be cooperating fully.
"We will continue to work with all of the game’s stakeholders to address the important issues of respect and discriminatory behaviour in all its forms."
As a consequence, Cardiff City have decided to take matters into their own hand and have requested Chris Bevan (LMA chief) resigns, as per their own statement.
"We find it entirely reprehensible that the LMA should put out a statement which seeks to dismiss deeply offensive racist comments as 'friendly banter'," the club said in a statement.
"If that is the view held by the LMA, as appears from its statement, we consider that Richard Bevan's position is untenable and we call for his resignation."
The club also accused the LMA of failing to fulfil its duties.
"The LMA is the representative voice of managers, and one of its major aims is to 'encourage honourable practice, conduct and courtesy in all professional activity'," Cardiff said.
"Regrettably, we feel that the LMA has done no such thing in its representation of Mr Mackay and Mr Moody."